Business Mindsets

Coming - October 2024

"Business Mindsets" is designed to help participants excel in the dynamic healthcare business landscape. By viewing healthcare as an interconnected ecosystem, the course provides practical strategies for building a solid business case. Through case studies and expert insights, participants will learn to make strategic decisions that enhance both clinical effectiveness and financial sustainability.

Sections Include:
  • Healthcare as a Business Economy
  • Business Mindsets Case Analysis: Round 1
  • Original Insights from the Business-Minded
  • Leveraging Strengths and Interdisciplinary Learning
  • Finding and Framing Value in the Healthcare System
  • Targeted Business Strategies
  • Developing Your Analysis of the Case
  • Experts Interacting
  • Triangulating Experts' Agreement
  • Integrating Insights
  • Creating a Business Case
  • Connecting to Your Current Work Context
Woman thinking merged with technological imagery

Learning Objectives

  • Explore the relevance of business mindsets to the practice of genetic counseling

  • Contrast perspectives from genetic counselors in various healthcare business roles

  • Apply aspects of business mindset to building a business case in your own work

Business Mindsets
Course Subject Matter Experts

Emily Dalton MS Certified Genetic Counselor
Associate Director of Oncology Medical Affairs, Illumina

Lindsay Zetzsche MS/MBA Certified Genetic Counselor
Founder, Science Geek Games

Ellen T. Matloff MS Certified Genetic Counselor
CEO
My Gene Counsel

Rob Metcalf, MBA CEO
Concert

Kelle Steenblock MS
Certified Genetic Counselor
Director, Institute for Genomics